Digital Center CircleJournal
Stories and perspectives worth discovering.
5 results
How Much Subsidy Does One Fake Banquet Swindle Away? Breaking Down Six Arbitrage Tactics in Distillery Banquet Policies
Distilleries are collectively throwing subsidies at the banquet market, but most of the money never reaches consumers' mouths. This article breaks down six arbitrage tactics—one table used multiple times, under-reporting the catering standard, fake consumption, diverting gifted baijiu, gaming tier thresholds, and cross-region channel flooding—and argues the root cause isn't greedy distributors but distilleries' inability to see the terminal. Five-code integration leaves a data trail on every bot
Fengtan Baijiu Digitalization Solution: Turning High-End Clients from "Sealing a Jar of Baijiu" into "Owning a Manageable Brand Asset"
In the past, fengtan baijiu was mostly an offline ceremony with strong upfront ritual but weak backend operations, and customer data was hard to retain. This article breaks down how fengtan baijiu digitalization builds a full-chain closed loop—from online booking, withdrawal, gifting, transfer, and real-time monitoring to asset display—helping distilleries turn fengtan baijiu from a one-time transaction into a sustainable high-end customer asset system.
Custom Baijiu System Solution: Making Every Custom Bottle Clearer from the Moment of Order
Custom baijiu sells more than alcohol—it sells exclusivity and ceremony. But the more personalized the product, the more complex the process: ordering, review, design confirmation, production tracking, and logistics delivery form a long chain with many roles and much information. This article breaks down how a custom baijiu system digitizes the entire workflow—from requirement submission through design confirmation, review routing, production management to logistics delivery—into a clear, contro
Xijiu Splits "Marketing" from "Sales": The Hardest Problem in Baijiu Finally Has an Answer
Through its Marketing 2.0 reform, Xijiu is advancing the moderate separation of "marketing" and "sales": the 719 Member Festival drew 330,000 participants, 12,000 bottles of Member Zunxiang member-exclusive liquor sold out in two hours, bottle-opening volume rose 69% year-over-year, and inventory fell 15%. This article looks at how Xijiu, with a three-center structure and products that never enter the open market, solves the industry's age-old problem of serving the C-end without cutting into th
Instant Retail for Regional Distributors and Alcohol Supply Chains · The Wan Can Alliance Private-Domain Solution
Regional distributors face a clear situation: the price spread on famous liquor has been squeezed thin, and stocking outlets means fronting the goods and extending credit. But the warehouses, vehicles, outlets, SKU breadth, and local relationships in their hands are things no one else has. What the Wan Can Alliance does is connect that existing stock to the single order at the dining table.